£ & lemon slices

Getting an expert to slice lemons? Duh! Why on earth not! It’s obvious. It increases efficiency. Where could you / your business increase efficiency by having the expert / specialist do the job / task / role? And duh! improve the bottom line of course.

Removing £ sign from menu prices resulted in higher spend. The psychological impact of spending money was reduced. Profits increased. Check how the prices are listed when you next indulge in a ‘coffee / eat out’.And how it influences your buying decisions. Oooops! and not just on a menu but on any price tags. What is it about removing the £ / $ symbol that changes our perception?

Can you do it differently? What could you delete or change? Have a suggestion process for improvements. It’s the little things that can make a gazillion of difference.

Just because it’s always done one way for ever it’s no reason to not explore a different way.

Thanks to Susie Warran-Smith for ‘slice the lemons’ & ‘remove the £’ stories.